lululemon Contentful Day
A virtual event presented by Contentful.
Contentful Day is all about accelerating lululemon's digital capabilities and managing an ever-more complex footprint of digital customer experiences.
A virtual event presented by Contentful.
Contentful Day is all about accelerating lululemon's digital capabilities and managing an ever-more complex footprint of digital customer experiences.
The Contentful Day program is designed to help you transform your digital playbook — across people, processes and technology — to be digital-first AND digital-fast.
This event will provide you insight into how organizations achieve a truly omnichannel customer experience using Contentful as an integral element of their Digital Experience Platform (DXP). Thus allowing customers to engage with brands seamlessly -- regardless of where, when, how -- and that is what enables continued customer love and loyalty, both today and in the future.
Join us via Hopin to learn about lululemon's success stories, how to launch digital products faster and at scale to win in this digital-first era with Contentful.
The exact timing and program is subject to change.
Opening
9:00 a.m. PT - Event kickoff and intro
9:10 a.m. PT - Content in the modern digital era - Steve Sloan, CEO
9:40 a.m. PT - Content Platform for the Digital First Era - Mark Demeny, Director of Content Management Strategy
10:10 a.m. PT - Short break
Sessions
Track 1 - Technical
10:20 a.m. PT - Managing content at scale - John Graham, Solution Architect
Track 2 - Inspirational
10:20 a.m. PT - Putting the pieces together for a content-first company - Apply Digital
11:05 a.m. - Short break
Closing
11:15 a.m. PT - Accelerating lululemon’s digital innovation: a guide to replatforming with Contentful - John Graham, Solution Architect
11:40 a.m. PT - Closing remarks
11:45 a.m. PT - That's a wrap!
Track 1 - Technical
Directors of Product Management, Product managers across web and app product teams, Scrum Masters, Lead developers and QAs
Track 2 - Inspirational
Brand and creative directors and managers, Content operations managers and leads, content authors, web experience specialists, digital asset specialists