Thursday, May 4
Change can be a challenge, but for Kraft Heinz it was an opportunity. Hear how Kraft Heinz's digital transformation enables them to tell great stories and build meaningful customer connections.
It's no secret technology can offer immense business benefits. But how do you implement the right technology, the right way? Less obvious. The right technology (and the right strategies) delivers the results you need and the experiences your customers want. Hear real-world examples, strategies, best practices, and tips to better ensure the result you expect is the result you get.
Is a composable solution possible for every business? Short answer: yes, everything is possible. Commerce Layer and Career Certified will discuss how they collaborated throughout the journey, turning possibility into action and taking e-learning into the future with composable commerce.
SEO performance isn’t simply a matter of what you write. In this session, we explore SEO from a technical performance standpoint. Listen to frontend experts explain how to leverage a headless stack with Next.js and Vercel to achieve higher rankings and optimize content for your audiences.
Digital experiences need to designed for with everyone in mind. Accessible experiences are a key factor in driving growth. Wunderman Thompson’s Brand Guardian natively integrates with Contentful to enable brands to deliver accessible experiences at scale.
Great stories begin with light bulb moments. Creatively conveying those ideas to capture customer attention is the hard part. This breakout, hosted by Contentful Professional Services, shows how small digital teams can amplify their brand across platforms and audiences with personalization, localization, and AI.
You’ve created a strong brand story, but will it translate at scale? Gain insight on how to launch and orchestrate multilingual content, the role of technology and process, and how to do it at the speed-to-market you need.
eCommerce is at a pivotal moment — and composable commerce is the path forward. BigCommerce will share insights from five customer journeys that demonstrate the why, the what, and the how to composable commerce experiences.
Digital experiences bring brand stories to life — Google, Audible, and KFC are no exception. Hear how these companies harness the power of storytelling to reimagine avenues for customer interaction.
Dr. Kris Alexander will moderate this 35-minute conversation and an audience-led Q&A will follow.
We are grateful for the support of our industry-leading sponsors in defining the future of composable content.