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Mar 18, 2019
Unlock a better way to work with Contentful’s content infrastructure
Contentful is more than a content solution or a development tool. It changes the way you work, making editors, marketers, product owners and developers much happier and more productive. “It’s just another way of life,” asserts Esa McGavin, the product owner of Contentful’s website. “I’m already forgetting how bad it used to be before Contentful,” she says adding that she doesn’t think she could go back. “If I ever left I would insist that the company use Contentful or a system like it.” So what sets Contentful apart as a solution that both developers and content editors love?
Mar 15, 2019
Every marketing team needs content operations. Here's why.
If you’re a manager of a team of editors, or an editor yourself, it won’t come as a surprise that research shows editors spend over half of their time on content operations. That’s a lot of time that could be spent creating high quality content which drives the business forward. Content operations is a term to describe the set of processes, people and technologies for strategically planning, distributing and analyzing content. These operations are increasingly becoming a core requirement for content teams. As an editor or manager, you’ll recognize content operations in your daily work as uploading content, updating, editing, distribution and governance. This was a very reasonable set of tasks in the early days of content marketing; posting one or two blog posts a week wasn’t a big drain on your time. Now, with huge amounts of content being created to engage keen audiences, these tasks have taken over.
Mar 13, 2019
Implementing GraphQL with a REST API
GraphQL has been available since its public release in 2015, but it’s still making people nervous. When people are cautious about incorporating new technologies into a team’s stack, it’s generally a good thing. Why break or mess with something that’s working? But how are you supposed to grow and stay up-to-date if you always have to await the approval of someone higher up?
Mar 12, 2019
Authoring hub: a modern way of unifying content operations
Contentful's new authoring hub is a release focused on giving both editors and developers the customizable tools they need to streamline the way they create, optimize and deliver content across their projects.
Mar 7, 2019
Who really manages your content and why it matters
Decades ago, media companies were firmly in control of content distribution. They meticulously crafted the stories, images and advertising into newspapers that subscribers read each morning. The rise of digital content changed everything. Media companies lost control of content distribution and monetization, explains journalist Kyle Chayka in the Nation article, “In the Shadow of the CMS.” He believes building their own CMSes might be the key to taking back this control. “If traditional media companies can build their own distribution and monetization method via the new CMSs, then they can counter the tech duopoly’s advance on their terrain and wrest back some control,” he writes.
Mar 7, 2019
4 things we learned when migrating content to Contentful
When Esa McGavin joined Contentful as the product owner for the website she was tasked with expanding our own use of Contentful to host traditionally hardcoded content. Most people, including Esa, associate content migrations with mountains of tedious work, delays and setbacks standing between one CMS and another, or in our case, migrating text from our Github repo into Contentful.
Mar 5, 2019
10 principles to build interfaces you won’t hate
Having a high level of usability in products creates engaged users, but there are some challenges involved. The issue product developers commonly run into is getting people to talk about the usability of products in a structured and descriptive way. Traditional forms of critique such as "crappy" and “slow” are not useful for designers. They need more specific information that will help them produce actionable tasks to improve the product. We use usability heuristics to establish a framework for feedback.
Feb 27, 2019
Marketing change log: What used to take weeks now takes minutes
Mistakes are a fact of life on websites, and if you’re a content marketer like me, the whole world is watching you make them. Typos, convoluted copy, calls to action that just don’t drive traffic … they all call for change. And if you’re stuck with a legacy CMS, that change isn’t going to happen anytime soon.
Feb 27, 2019
From WordPress to static site—the Contentful way
Six years ago, I started my website using WordPress. As front-end development changed over the years, my way of working with projects changed too. I eventually came to the conclusion that most of my issues could be solved by changing my tech stack and switching away from Wordpress.
Feb 18, 2019
How to build a React Redux application with API-first CMS Contentful
When I first started to redesign my company website, I was very excited to use ReactJS to build the front-end app the React way. But soon I realized, in the excitement of using the new JS library, that I had neglected the content part. How would I get dynamic content onto my site? Not wanting to develop a backend app with Rails or NodeJS, I would rather use an existing solution for my CMS.

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