Webinar

A DXP Conversation with guest speaker Joe Cicman of Forrester

Recorded on
March 30, 2023
About

"Every day I asked myself, 'How is it possible for one vendor to create one product that works across multiple industries and grows in scope as a company’s digital remit grows?' After talking to the vendors, turns out … it’s not possible." -Joe Cicman on why the Monolith is no more and the composed DXP is the hero of the story.

Read more here in Joe's blog post about what DXP means today!

With insights from Joe’s research on the shift away from monolithic solutions, come away from the webinar aware of the elements you need to build your own DXP and steps to get started.

The Marketer's Guide to Composable Content
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Speakers

Joe Cicman portrait
Joe Cicman
Senior Analyst
Forrester
Nicole France Headshot
Nicole France
Chief Evangelist
Contentful

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