App
AB Tasty
Connect Contentful entries to AB Tasty experiments and personalization campaigns
About the AB Tasty app
With the AB Tasty app, you can link different Contentful entries to each variation of an AB Tasty experiment in just a few clicks. This empowers content editors and marketers to test headlines, promotional banners, product descriptions, and more—autonomously and at scale.
Features
- Empower Your Marketing Teams: Enable non-technical users to create and manage A/B tests and personalizations directly from the Contentful UI, reducing reliance on developers
- Accelerate your optimization: Reduce the time it takes to launch experiments on structured content. Go from idea to live test in minutes, not days.
- Eliminate Manual Errors: By linking content entries directly to experiment variations, you ensure consistency and remove the risk of manual implementation errors
- Gain Full Visibility: See which content is part of an experiment and view its status directly within Contentful, improving transparency across teams.
Requirements
To use this app, you will need:
- A Contentful account
- An AB Tasty account with the Feature Experimentation module enabled
Screenshots
Version History
Version 1.0.9 - March 25th, 2024
- Dependency upgrades
Version 1.0.3 - January 9th, 2024
- Dependency upgrades
Version 1.0.0 - December 6th, 2023
- Use Forma 36 components to render assets
- Add additional metadata to menu
