The benefits of adopting a headless, API-first architecture


Webbdagarna is a two-day digital event with inspiring keynote lectures, use cases and hands-on workshops for digital professionals. Cloudinary and Contentful kicked off the second day of the event on Apr. 22, with a joint breakfast seminar talk.

Rouven Weßling from Contentful shared why adopting a new digital playbook that includes people, processes and the right platform is key to creating engaging customer experiences. With a headless, API-first approach, businesses can create compelling digital conversations at scale to win in today’s digital-first era.

Prajanma Singh discussed how Cloudinary helps customers unleash the full potential of their media to create the most engaging visual experiences on every browser, device and channel with minimal effort. This results in faster time to market, higher conversions, increased digital revenue and an improved brand experience.

Today's digital world relies on speed and agility, and with Cloudinary + Contentful's headless, API-first approach, customers have the tools to thrive in the digital-first era.

Recommended for

Digital business leads, contributors and team members. Product marketers and technical marketing folks. Engineering, Architecture & IT project owners.

Recorded on
22 April 2021
30 minutes
Watch the talk

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Rouven Wessling
Director of Technology Partnerships, EMEA
Prajanma Singh
Sr. Product Marketing Mananger

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