Learning Objectives

• See how Contentful Personalization supports audience segmentation, tailored content creation, and data-driven optimization.

• See how AI-Actions automates workflows, SEO content, translations, and editing.

• Learn how to implement serverless functions for greater flexibility and efficiency.

Speakers and Agenda

Introduction & summary of Contentful’s latest product launch

• Speaker: Irina Botea

• Duration: 5 minutes

AI Actions

• Speaker: Alex Wake

• Duration: 15 minutes

Personalization

• Speaker: Matty Hausberger

• Duration: 15 minutes

Serverless Functions

• Speaker: Ben Golden

• Duration: 15 minutes

Q&A Session

Duration: 10 minutes