Personalization made simple with Ninetailed by Contentful

Generate higher ROI from your content and data with AI-native personalized experiences across channels, all inside Contentful.

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No-code personalization

Update and personalize your content at scale within Contentful with minimal development support.

Data-driven performance

Deliver high-impact experiences to unique audiences. Integrate customer data across your martech stack to unify your customer profiles.

Turn data into revenue

Uplift conversion rates by backing content decisions with data to create targeted content that resonates with your customers.

Key results businesses achieve with Ninetailed

78%

increase in conversion rate for Kraft-Heinz

87%

higher CTRs for Ace & Tate

<30 mins

for Ruggable to personalize experiences

Drive the most value from your content with personalization

Define your audience

Easily define segments inside Contentful with any customer data source like CDPs, CRMs, marketing platforms and AI Audience Suggestions to guide business strategy and improve content experiences.

Define your audience (Ninetailed)

Create personally relevant experiences

Build personalized experiences at scale using an intuitive interface that eliminates the need for coding skills or developer support.

Create your experiments (Ninetailed)

Personalize journeys, not just elements

Ensure every experience resonates with each customer by dynamically serving tailored content across the entire customer journey at every touchpoint.

Personalize journeys, not just elements (Ninetailed)

Act on your insights

Measure the effectiveness of your audiences, content performance and personalized experiences across different brands, regions, and channels—all in one place.

Act on your insights - Ninetailed

Optimize for performance

Personalization at scale fuels customer loyalty and revenue. With Ninetailed, you can continue to A/B test and refine experiences that result in higher conversion rates, average order values, and lifetime value.

Optimize for performance (Ninetailed)

Segment and serve up customer satisfaction with AI

Personalize your content at scale with AI Suggestions. From generating the most compelling content for your target audience to identifying the most viable audience for your experiments, elevate your marketing strategy in minutes.

Learn about AI Suggestions
Ninetailed: Product-AI-Suggestions
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Easily connect your data sources — keeping things safe and secure

Use native data connections to directly integrate key sources in your tech stack with Ninetailed, improving your ability to segment, learn from and optimize your experiences. Keep all data secure with our EU data residency and SOC 2 Type 2 compliance.

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Dive deeper with Ninetailed

Segmentation

Look no further to power up your personalization strategy. With Ninetailed by Contentful, you can define custom segmentation based on your data.

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Insights

Use in-depth analytics to inform your decision-making, guide your personalization strategy, and drive higher conversions.

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Experimentation

Drive higher engagement with your customer journeys. Test, analyze, and refine the performance of your experiences.

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Personalization in action

Ninetailed is easy to use, with its simple set up enabling rapid creation of personalized experiences for your users.

This short video shows how powerful and flexible personalization can be with Ninetailed. Contentful’s VP of Product Management Kalvin Brite, demonstrates how Ninetailed works, in order to boost your digital content’s performance from the word go.

Made for your whole organization

Marketing teams

Empower your team to deliver more satisfying, personally relevant experiences without the need for constant developer support.

Product teams

Integrated workflows and our flexible, scalable content platform enable teams to rapidly deliver personalized, data-driven experiences.

Website teams

Deliver personalization that optimizes page performance. Our flexible API and SDK ensures seamless integration with your existing tech stack.

Case studies to demonstrate the power of personalization

Ruggable rolls out an efficient way to manage Black Friday and personalization with Contentful

25%

increase in conversions

7x

increase in CTR

Start your personalization journey with Contentful

Documentation

Up and running with Ninetailed

This quick start guide will walk you through setting up and integrating Ninetailed with your content source and front-end.

Documentation

Getting the most from Ninetailed

An overview of all required and optional steps to make use of the full suite of Ninetailed.

Discover all that Contentful has to offer

Contentful Platform

Create and manage content from anywhere to go everywhere.

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Contentful Ecosystem

Easily compose a best-in-class platform and meet goals faster.

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