Report

Controlling content chaos

Enhance customer value through effective content management

Based on insights from 1000 C-Suite marketing and tech executives across various industries, this report, produced in collaboration with VML, helps you create effective content strategies that enhance customer value.

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Enhance customer value through effective content management

Global brand consistency

Discover how maintaining a unified brand identity across diverse markets necessitates a robust content governance strategy with clear guidelines and approval processes.

Personalized messaging

Find out how delivering tailored content experiences requires agile, scalable solutions that integrate customer data and enable dynamic personalization.

Unleash content efficiency

Discover the importance of internal alignment for effective content operations. Foster communication, define roles, and provide training to empower teams and eliminate workflow bottlenecks.

Thrive in the digital age

Embrace agile methods, streamline workflows, and use technology solutions to accelerate content creation, approval, and delivery across all channels, meeting customer expectations and market demands.

    Controlling content chaos
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