Webinar

Capturing the beauty of content and commerce: flaconi's MACH journey

Webinar

Recorded on Jul 22, 2021

Watch this webinar for a compelling conversation on how Frontastic and Contentful help brands like flaconi deliver excellent shopping experiences and quickly adapt to customer desires. This event was hosted in partnership with Frontasic and flaconi and part of the MACH Alliance Information Festival 2021.

About the webinar

MACH architecture is the only way for online retailers to be able to differentiate and deliver excellent shopping experiences.

In this webinar, premium online perfumery flaconi explains why they ditched their legacy system and chose an agile combination of Frontastic’s frontend optimization and Contentful’s content platform.

Key takeaways:

  • Understand why shifting to MACH is the only way to build differentiated commerce experiences

  • See how Frontastic and Contentful are the perfect tools for building outstanding user experiences

  • Learn why choosing the right tech stack makes both development teams and business teams more productive

Meet the presenters

Juan-Camilo Montoya

Juan-Camilo Montoya

Technology Partner Manager, Contentful

Nina Jonker-Völker

Nina Jonker-Völker

Head of Partnerships, Frontastic

Adeel Younas

Adeel Younas

Head of Engineering, flaconi

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