Global Marketing and Localization: Quest to Inform
Webinar
Recorded on Aug 26, 2021
At every stage of the user journey, content is the key to making connections and inspiring action. Whether it be in-person or online, text or video, what you create and share plays a pivotal role in attracting, converting and retaining customers.
About the webinar
Throughout the Quest Webinar Series, we take you through the customer journey by exploring three popular Contentful use cases: global marketing and localization, agile ecommerce and knowledge base.
Tune in as we interview Contentful solution partners — digital leaders in the MACH space — on how they addressed business challenges with Contentful.
Our quest through the customer journey starts with global marketing and localization. Join us and leaders from Apply Digital, EPAM, Havas CX and Kin + Carta to learn how to:
Scale consistent, contextual content across large audiences, multiple geographies, languages and channels
Dissolve content silos and streamline content authoring across global teams
Improve your content control access procedures, authoring and overall permissions among teams
Meet the presenters
Gayan Pathirana
Head of Technology, East, Apply Digital
Roberto Carrera
Senior Solutions Architect, EPAM
Ben Switzer
Chief Technology Officer, Havas Canada
Steve Shaw
Technical Director, Kin + Carta Europe
