Making it fit: Equinox Media delivers rapid platform innovation
How do you execute a year-long plan in just half the time? Building a digital strategy can be a challenge in the best of times, but 2020 made fast digital change a business imperative. Nowhere was this more evident than to at-home fitness companies, with many of them forced to deliver innovative customer experiences in reduced timelines.
Join Brad Alan, VP of Engineering at Equinox Media, to hear how his team accelerated their plans by nearly a year, the growing pains they experienced along the way, and how they will be swapping out parts of their platform to enable future growth.