Optimove is the leading CRM Marketing Platform, empowering brands to personalize CRM journeys at scale with customer insights, AI-led orchestration, and all the channels they need, in one place. With a CDP at its core, Optimove leverages AI to surface valuable customer segments autonomously, orchestrate self-optimizing CRM journeys, and accurately deliver the marketing interaction of highest incremental impact across email, mobile, web, and more. Optimove has been recognized as a Cross-Channel Campaign Management Leader by Forrester and a Customer Data Platform (CDP) Leader for Retail and CPG by IDC. Optimove's clients gave it a 95% "Willingness to Recommend" score on Gartner Peer Insights. Optimove is used by leading brands including Dollar Shave Club, SodaStream, Papa John's, Staples, and others across sports, gaming, retail, telecommunications, and financial services to maximize customer loyalty, retention, and lifetime value.