From draft to done, quality content at scale

Produce and refine content without compromise. AI Actions generate, translate, and optimize with built-in guardrails and intelligence for consistency.

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Your signature style, at scale

Built-in guardrails and approvals keep your voice, tone, and compliance locked in — even when you’re shipping fast.

Intelligence at the core

AI prevents duplicate content, suggests the most relevant pieces to reuse, and keeps every output accurate, consistent, and on-brand.

Embedded in your workflow

AI Actions respect your permissions, locales, and releases, so you can skip the copy-paste circus and focus on creating.

Do more, without doing more

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10x increase in content production

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7K pages in 52 languages

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78% increased conversion rates

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30+ languages supported

Translate

Convert text to another language to localize your content faster.

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    Rewrite

    Easily improve the flow and clarity of your content to reach your desired audience.

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      Text editor interface with blue pencil icon and tone adjustment buttons showing "More professional" and "More casual" options

      Image to alt-text generation

      Generate clear and accurate alt-text for your media in seconds.

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        Bulk edits, done better

        Tackle massive content updates in minutes, not hours. Run AI across hundreds of entries at once, then review, approve, or refine changes before go-live.

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        Effortless localization at scale

        Manage and update content for every market from one place. AI Actions combine bulk translation, contextual intelligence, and built-in review steps to keep quality high and messaging consistent across languages, regions, and channels.

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        Context that counts

        AI understands your content — preventing duplication, suggesting what to reuse, and keeping everything on brand. For even sharper results, use Variables to add context from entries, PDFs, or external sources.

        Interface showing 3 duplicate items with priority levels: High (5 months ago), Medium (2 days ago), and Low (Yesterday), with engagement counts

        Make great content even greater

        Spot opportunities to boost performance with AI-powered recommendations for SEO, accessibility, and readability, or create custom Suggestions to meet your legal, compliance, or brand standards.

        Contentful AI Suggestion showing text correction from lowercase "premium" to capitalized "Premium" with brand terminology enforcement note

        Built-in governance to obliterate silos

        Move fast without cutting corners. Approvals, permissions, and quality checks are baked into every AI Action, so your content stays accurate, compliant, and on-brand—even at enterprise scale.

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        Segmentation with AI

        Continuously optimize your customer experience with AI

        Personalize content at scale with AI Suggestions. Generate the most compelling content for your audience, identify the right segments, and elevate your marketing strategy in minutes.

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        AI Actions benefit every role in your workflow

        SEO teams

        Leave traffic gains to AI, not spreadsheets. Bulk-generate optimized titles, meta descriptions, and alt text with AI that gets the details right every time.

        Content teams

        Focus on the big bets. Reboot your content workflow—batch generating, translating, and polishing entries, all under brand-governed guardrails.

        Website teams

        Push pages live, globally and confidently. Handle localization workflows with AI-powered accuracy, review checkpoints, and release-safe publishing. All right inside Contentful.

        Helping leading brands make tailored experiences sparkle

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        Intuit Mailchimp unites and optimizes its content with Contentful AI Actions

        10x

        increase in content production

        6

        languages supported

        Contentful resources to get you started with AI

        Documentation

        Get started with Contentful

        Essential resources to get up and running with Contentful.

        Help

        How to set up AI Actions

        Step-by-step guidance to make the most of AI Actions.

        Discover all that Contentful has to offer

        Contentful Personalization

        Generate higher ROI from your content and data with AI-native personalized experiences across channels, all inside Contentful.

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          Contentful Analytics

          Bring AI-powered performance insights straight into your workflow within Contentful, so you can act immediately.

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