Create personalized experiences across your portfolio
Launch tailored content that clicks with your customers, whether they’re shopping for scrub brushes or stain removers.
Offer a spotless brand experience across every channel
Keep household goods digital experiences consistently clean.
Craft content that’s local for every shelf and shopper
From sponges in Seattle to mops in Madrid, personalize promotions that resonate wherever your customers are.
Tailor promotions that fit like a sheet
Easily adapt home care experiences and optimize engagement with A/B testing — no ironing out required.
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How Clorox cleaned up its tech stack
Contentful moderates this discussion on the benefits of composable infrastructure, actionable best practices for implementing it, and how to get more out of your favorite tools.
“Composability at Clorox, we use the analogy like LEGO blocks. We want to move fast, not be constrained to a certain technology, or get vendor-locked, which also allows us to get the best services that we need and compose them, Contentful being one of them.”
Brian JennySenior Engineering Manager
The Clorox Company (from the “Building a composable commerce future” webinar)
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