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The Contentful SEO guide

The Contentful SEO guide

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Joshua Lohr, Rob Remington, Nick Switzer, Allan White

Updated: December 6, 2023

Join us in this guide as we cover the critical elements of succeeding with SEO and the Contentful Composable Content Platform, complete with content modeling and best practice tips to help ensure your content rises to the top.

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You’re embracing the benefits of composable content, empowering your digital teams to quickly shape your messaging across delivery channels and configure optimal, brand-consistent experiences for your audience using a flexible, reusable model.

Your content will work smarter, not harder, and your editors are shifting away from legacy methods of authoring to understand the benefits of structured content.

This feels different from the old ways, and you want to know: what does search engine optimization (SEO) look like in a composable content world?

Up next

Let’s begin by addressing the question: does SEO play well with headless content management systems?

Written by

Picture of Joshua Lohr

Joshua Lohr

Senior SEO Manager

Josh is the SEO Lead at Contentful. With 15 years of experience working directly in SEO for global brands and agencies, he gets his kicks playing a variety of instruments and appreciating the nature of his adopted home in Scotland.

Picture of Rob Remington

Rob Remington

Practice Architect

Rob Remington is a Practice Architect at Contentful, where he collaborates across all areas of the company to develop our recommended ways of building with Contentful, and ensure our technical teams have the resources they need to help our customers succeed.

Picture of Nick Switzer

Nick Switzer

Senior Solution Engineer

Nick is a technical people-person who lives for solving business problems with technology. He is a solution engineer at Contentful with 14 years of experience in the CMS space and a background in enterprise web development.

Picture of Allan White

Allan White

Senior Solution Engineer

Allan White is a Senior Enterprise Solutions Engineer at Contentful. A former Contentful customer, he has 25 years of experience in design, video, UX and web development. You can catch him on Twitter or in the Contentful Slack Community.

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