Introduction to content releases

Releases are groups of content that need to have the same action performed together. (For example, publishing all the entries and assets necessary for a Black Friday campaign launch.) You can create a release, add entries and assets to it via the web app, and then publish all of the entries and assets with a single action.

Releases are a great tool for long-running campaigns where content is created over a longer duration, then published or unpublished as a single unit, such as for a product launch or event.

For publishing, all content in a release follows the same validation rules that the individual entries contained within have specified. If one of the entries or assets is invalid, the entire release will fail to publish and the published content will remain untouched.

Finally, releases can be scheduled for publishing using scheduled actions, allowing for content to be automatically published at a specified time in the future.